Basically a boat has a bow and a stern. I think he means he sees the stern while rowing, and in RL this isn't correct.
But actually you can row a boat in two ways.
As I wrote before a rowing boat is only (properly) rowed with the paddlers facing the stern for them to see what the commander of the boat wants them to do. Maybe a canoe or a small one person vessel can be rowed both ways but most of them are anyway built with the benches so that you have to face the back of the boat to row it properly else you cannot sit right.